While serving in Germany, Presley met his wife-to-be - the then 14-year-old Priscilla Beaulieu; noted International Herald Tribune correspondent and humorist Art Buchwald; future US Secretary of State Colin Powell (then a lieutenant with the Third Army Division in Germany); and Walter Alden, the father of Presley's fiancee Ginger Alden who inducted Presley into the Army.
His rankings and dates of promotions were as follows: Private (upon draft March 24, 1958), Private First Class (November 27, 1958), Specialist Fourth Class (June 1, 1959), Sergeant (January 20, 1960). While in the Army, he earned sharpshooter badges for both the .45 pistol and the M1 rifle, and a marksman badge for the M2 carbine, as well as a Good Conduct Medal.[53]
Presley returned to the United States on March 2, 1960, and was honorably discharged with the rank of Staff Sergeant (E-5) on March 5.[54]
After serving his duty in the military, he became more mature and lost his raw and rebellious edge.[55] However, he gained respect from older and more conservative crowds who initially disliked him before he entered the Army.
Presley admired James Dean and Tony Curtis style and returned from the military eager to make a career as a movie star. Although "he was definitely not the most talented actor around.",[56] he "became a film genre of his own."[57] Pop film staples of the early sixties, such as the Presley musicals and the AlP beach movies were mainly produced for a teenage audience and called by film critics a "pantheon of bad taste"[58] In the sixties, at Colonel Parker's command, Presley withdrew from concerts and television appearances, after his final appearance with Frank Sinatra on NBC entitled "Welcome Home Elvis" where he sang "Witchcraft/Love Me Tender" with Sinatra, in order to make these movies. "He blamed his fading popularity on his humdrum movies," Priscilla Presley recalled in her 1985 autobiography, Elvis and Me. "He loathed their stock plots and short shooting schedules. He could have demanded better, more substantial scripts but he didn't." According to most critics, the scripts of the movies "were all the same, the songs progressively worse."[59] The latter were "written on order by men who never really understood Elvis or rock and roll."[60] For Blue Hawaii and its soundtrack LP, "fourteen songs were cut in just three days."[61] Julie Parrish, starring in Paradise, Hawaiian Style, says that Presley hated such songs and that he "couldn't stop laughing while he was recording" one of them.[62]
Although some film critics chastised these movies for their lack of depth, the fans turned out and they were enormously profitable. According to Jerry Hopkins's book, Elvis in Hawaii, Presley's "pretty-as-a-postcard movies" even "boosted the new state's (Hawaii) tourism. Some of his most enduring and popular songs came from those movies."[63] Altogether, Presley had made 27 movies during the 1960s, "which had grossed about $130 million, and he had sold a hundred million records, which had made $150 million."[64] Overall, he was one of the highest paid Hollywood actors during the 1960s. However, during the later sixties, "the Elvis Presley film was becoming passé. Young people were tuning in, dropping out and doing acid. Musical acts like the Jefferson Airplane, Grateful Dead, the Doors, Janis Joplin and many others were dominating the airwaves. Elvis Presley was not considered as cool as he once was."[65]
Presley's star had faded slightly over the 1960s as he made his movies and America was struck by changing styles and tastes after the "British Invasion" spearheaded by the Beatles.
Until the late sixties Presley continued to star in many B-movies, featuring soundtracks that were of increasingly lower quality. He had become deeply dissatisfied with the direction his career had taken over the ensuing seven years, most notably the film contracts with a demanding schedule that eliminated creative recording and giving public concerts. This lead to a triumphant televised performance later dubbed the '68 Comeback Special, aired on the NBC television network on December 3, 1968 and released as an album by RCA. In a special that saw him return to his rock and roll roots, Rolling Stone magazine called it "a performance of emotional grandeur and historical resonance". [11]
The comeback of 1968 was followed by a 1969 return to live performances, first in Las Vegas and then across the United States. The return concerts were noted for the constant stream of sold-out shows, with many setting attendance records in the venues where he performed.
Two concert films were also released: Elvis: That's the Way It Is (1970) and Elvis on Tour (1972).
After seven years off the top of the charts, Presley's song "Suspicious Minds" hit number one on the Billboard music charts on November 1, 1969.[66] He also reached number one on charts elsewhere: "In the Ghetto" did so in West Germany in 1969 and "The Wonder of You" did so in the UK in 1970.
The "Aloha from Hawaii" concert in January 1973 was the first of its kind to be broadcast worldwide via satellite and was seen by at least one billion viewers worldwide. The RCA soundtrack album to the show reached number-one in the charts.
Presley recorded a number of country hits in his final years. Way Down was languishing in the American Country Music chart shortly before his death in 1977, and reached number one the week after his death. It also topped the UK pop charts at the same time.
Between 1969 and 1977 Presley gave over 1,000 sold-out performances in Las Vegas and on tour. He was the first artist to have four shows in a row sold to capacity crowds at New York's Madison Square Garden.
From 1971 to his death in 1977 Presley employed the Stamps Quartet, a gospel group, for his backup vocals. He recorded several gospel albums, earning three Grammy Awards for his gospel music. In his later years his live stage performances almost always included a rendition of How Great Thou Art, the 19th century gospel song made famous by George Beverly Shea. Although some critics say that the singer travestied, commercialized and soft-soaped gospel "to the point where it became nauseating.",[67] twenty-four years after his death, the Gospel Music Association inducted him into its Gospel Music Hall of Fame (2001).
After his divorce in 1973 Presley became increasingly isolated, overweight, and battling an addiction to prescription drugs which took a heavy toll on his appearance, health, and performances. He made his last live concert appearance in Indianapolis at the Market Square Arena on June 26, 1977.
On August 16, 1977, at his Graceland mansion in Memphis, Tennessee, Presley was found lying on the floor of his bedroom's bathroom by his fiancee, Ginger Alden, who had been asleep. A stain on the bathroom carpeting was found that indicated "where Elvis had thrown up after being stricken, apparently while seated on the toilet. It looked to the medical investigator as if he had 'stumbled or crawled several feet before he died.' "[68] He was taken to Baptist Memorial Hospital, where doctors pronounced him dead at 3:30 P.M. Presley was 42 years old.
Elvis Presley funeral procession.
At a press conference following his death, one of the medical examiners declared that he had died of a cardiac arrhythmia from a intake of a large amount of drugs.
Rolling Stone magazine devoted an entire issue to Presley (RS 248) and his funeral was a national media event. [12] Hundreds of thousands of Presley fans, the press, and celebrities lined the street to witness Presley's funeral and Jackie Kahane gave the eulogy.
Presley was originally buried at Forest Hill Cemetery in Memphis next to his mother. After an attempted theft of the body, his remains and his mother's remains were moved to Graceland to the "meditation gardens."
Following Presley's death in 1977, US PresidentJimmy Carter said, "Elvis Presley's death deprives our country of a part of itself. He was unique and irreplaceable. More than 20 years ago, he burst upon the scene with an impact that was unprecedented and will probably never be equaled. His music and his personality, fusing the styles of white country and black rhythm and blues, permanently changed the face of American popular culture. His following was immense, and he was a symbol to people the world over of the vitality, rebelliousness, and good humor of his country."[69]